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Troy von Scheibner – known as Troy the Magician – is a renowned magician, widely regarded as one of the UK’s top talents in the field.
His career breakthrough came when he was given his own magic TV series, TROY, which first aired in 2014 on E4 and later reached a global audience, airing in over 150 countries..
The show, which ran for two seasons, was a hit with audiences both in the UK and internationally. In the show Troy combined his signature street magic with grand, awe-inspiring illusions, often performed in everyday settings.
The show was highly praised for Troy’s captivating charm, innovative magic tricks, and engaging stage presence, quickly earning him a loyal fanbase. Since his rise to fame, Troy has become a highly sought-after entertainer, performing for major brands and A-list celebrities, including Travis Scott, Kylie Jenner, Harry Styles, Anthony Joshua, Neymar Jr., and even Prince Harry.
In recognition of his skills, Troy the Magician has been awarded the prestigious title of Member of the Inner Magic Circle with Gold Star, one of the highest honors a magician can receive, marking his place among the world’s elite in magic.
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Troy von Scheibner aka Troy the Magician was born in Lewisham to a German father and a Jamaican mother, giving him a rich multicultural background that plays a part in his unique appeal. Growing up in London, he was exposed to various cultural influences, and from an early age, Troy became fascinated with magic. He honed his craft throughout his childhood and teen years, inspired by legends like David Blaine, and started performing in local shows and events.
Ever since watching magic on TV as a child, Troy has committed endless hours for over two decades to deliver the same wonder he experienced as a young boy. Through thousands of performances he has acquired a totally unique skill set, which has been a key vehicle in him becoming one of the leading artists in his field.
His love for magic developed into a passion for street magic, where he could connect directly with people in a more intimate and immediate way. This focus on close-up magic and interaction would later become a trademark of his performance style.
Magic is inherently a live, interactive experience, involving both participation and observation. Troy masterfully combines technical precision with creativity and humour, captivating audiences and guiding them through unforgettable magical experiences. His ability to blend complexity with entertainment ensures that he not only astonishes spectators but also creates an engaging, memorable journey through his performances.
Troy’s excellence in magic has earned him one of the highest accolades in the magic community: membership in The Magic Circle. Not only is he a member, but he has been awarded the rank of Member of the Inner Magic Circle with Gold Star, a title reserved for only the most elite and accomplished magicians. This prestigious recognition highlights Troy’s mastery of his craft and his dedication to pushing the boundaries of what’s possible in magic.
The Magic Circle, founded in 1905, is an exclusive organization that recognizes and supports the world’s finest magicians. Earning a place in this inner circle solidifies Troy’s status as one of the premier magicians not just in the UK, but globally.
Integrating his magic into their marketing campaigns, Troy the Magician has has collaborated with several major brands throughout his career . Some of the prominent brands he has worked with include Shell, Adidas, Audi, BMW, G-Star Raw, JD Sports, Karl Lagerfeld, and Vodafone.
He has also been involved in unique collaborations with the NFL, Virgin, Sega, and Discovery Channel. His brand partnerships often emphasize his ability to merge the extraordinary nature of his magic with the brands’ messages, creating memorable experiences.
Through years of dedication and honing his craft, Troy von Scheibner / Troy the Magician has developed a meticulous and precise approach to magic. This commitment has not only made him a prominent figure within the magic community but also a popular asset for big name brands and celebrities, alike. Known for delivering high-level magic with an infectious charisma, Troy’s captivating performance style enhances his ability to leave a lasting impression on audiences, both in live settings and on television.