Benita Matofska is a world-leading speaker, changemaker, and climate change consultant to some of the world’s most forward-thinking businesses. She is a former BBC TV Executive, leading expert on the Sharing Economy, and the founder and CEO of The People Who Share, a social enterprise that helps people and companies discover and access the Sharing Economy.
She also leads sustainability for the business consultancy Futuretivity, specialising in delivering climate innovation for the media industry. She previously created Global Sharing Week, a campaign which addressed the inequality of resources which reached over 100 million people worldwide.
Benita Matofska is the author of Generation Share, a ground-breaking book which contains the world’s largest collection of inspiring stories of the changemakers transforming the economy, society, and protecting the planet. The book, published in 2019, was voted the top isolation read for a positive future by Forbes magazine.
Benita Matofska is renowned for her ability to inspire and captivate global audiences with her dynamism, knowledge, expertise, and insights on sustainability, business transformation, and social innovation. She is driven by a passion to create global change, and transform businesses into a force for good. In a world with challenges such as poverty, inequality, and climate change, Benita ensures companies stay relevant and helps secure their future by enabling them to create environmental, economic and social value.
Contact Great British Speakers today to book leading business expert Benita Matofska for your next event.
With over 30 years’ experience in broadcasting, reporting, communications, and business development, Benita Matofska is an accomplished, passionate, and knowledgeable keynote speaker on the Sharing Economy and the power of ideas.
In 2019, Benita published her book, Generation Share: The Change-Makers Building the Sharing Economy, a ground-breaking book containing a large collection of inspiring stories of the change-makers building the sharing economy.
Benita is the recipient of multiple awards, including NatWest’s Venue Entrepreneur of the Year 2015, the Venus Business Award, Inspirational Woman of the Year, the Nesta Innovation in Giving Fund; she was the winner of UnLtd’s Fast Growth Programme 2015, the Mass Challenge 2015, and the Ogunte Women’s Social Leadership Award for Best Social Business Leader in the UK & World in 2013. She was also a finalist in the GS Innovation Summit DNA Profit With Purpose prize, and was selected for Google’s Blackbox Connect programme of global ventures.
With years of experience, Benita is a seasoned public speaker, and has spoken at events and for clients, including the AMEX Leadership Academy, BBC Climate Creatives, BBC Worklife, Channel 4 News, the European Cities Marketing Summit, the European Outdoor Group Summit, European Parliament, Global Women’s Forum, the House of Commons, House of Lords, IKEA Global Home Furnishings Forum, M&S Festival of the Future, Number 10 Downing Street, Publicis Sustainability Awareness, RSA Sharing Economy Talks, TEDxFrankfurt, the VF Corp International Marketing Summit, and the Virgin Innovation Sessions.
Future Fit: Climate Change For Business
Climate change is now said to be the biggest threat to business survival, with 90% of CEOs stating that sustainability is fundamental to success. In this talk, Benita dispels the myths around climate change, and provides tangible solutions on how to decarbonise, build commercially resilient companies, and avoid greenwashing.
Diversity, Equity, and Inclusion: Why it Matters For Your Business
72% of young workers say they would turn down a job offer if the leadership didn’t take DE&I seriously. Benita lifts the lid on diversity, and offers businesses the insights they need for the future.
Business Model Innovation and Future Trends
Innovation and new technology has disrupted, destroyed, and created markets. Benita provides an overview of the latest business model innovations, and shows how you can handle disruption and build a business that stands the test of time.
The Circular Economy for Your Business
80% of consumer goods waste is burned or landfilled due to poor design and lack of end-of-life options. In a circular economy, things are used rather than used up. Benita talks you through the landscape of a circular economy and provides practical tools to turn your business into a circular one without it costing the Earth.
Social Innovation and The Power of Purpose
Companies can no longer survive on creating commercial value alone. With global health challenges, climate change, and social uncertainty, businesses must take action on social and environmental factors. Benita explores how companies can mitigate these wider crises whilst ensuring their future.
The Sharing Economy and Collaborative Advantage
The Sharing Economy is causing the greatest societal shift in decades, and is the biggest business trend of all time. Benita lifts the lids on the myths and secrets of the Global Sharing Economy, and why having a Collaborative Advantage is essential for all businesses.
Future Leadership: Leaders to Future-Proof Your Company
For companies to survive, they need leaders who are not only going to navigate the current age, but can lead change. Benita uses her own experience, plus global intelligence, to provide key insights into how to develop responsible and social leadership skills your company needs to succeed.
Generation Share: Become a Changemaker Company
Based on five years of research, Benita showcases the changemakers behind new, impactful business models and initiatives, and offers insights into how to become a changemaker company of the future.
– How to Decarbonise Your Business
– Climate Change: How it Affects Your Business
– Rebel Innovation, Social Entrepreneurship, and the Power of Purpose
– Business Model Innovation and Future Trends
– Future Leadership: How to Develop the Leaders who will Future-Proof Your Company
– Behaviour Change: Social Impact, How to Change the World
– Community and the Power of the Crowd
Excellent speaker, knowledgeable, distinctive, and future-thinking. Benita enthralled the audience with her insights on the Sharing Economy and future business models.
M&S Festival of the Future, London, UK
VF Marketing Associates from Europe were very inspired by Benita Matofska’s insights on the sharing economy. More and more new sustainable approaches to life and business are developing, trends that certainly will also shape our VF marketing strategies in the future.
VP Corp Marketing Summit, Milan, Italy
Bold, forthright, inspiring. Benita’s opening plenary was the talk of the 1,400-strong audience from all over the globe. Absolutely unforgettable.
Women’s Forum Global, Deauville, France
“Inspiring, powerful, innovative. Benita is a leading authority on sustainability and the circular economy who gave a thought-provoking keynote and captivated
our global audience.”
IKEA Global Home Furnishings Forum, Sweden
“Insightful, leading consultant and speaker with the rare combination of bringing both high-level strategic thinking and practical frontline knowledge on climate change and decarbonisation for business.”
Virgin Group, The Innovation Sessions, Global
“A dynamic, authoritative sustainability innovation expert who engaged our online audience with a highly informative and interactive session.”
Housing Federation Summit, Online