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After studying for her master’s degree at the University of Chicago and working on a political campaign there, Alex Depledge returned to the UK to work as a consultant at Accenture. She specialised in customer and channel execution.
Alex is a serial entrepreneur and the current CEO of Resi.
In 2012, Alex teamed up with her friend and fellow Great British Speaker Jules Coleman to start the online business Hassle.com, now known as ‘Helping’. Impressively, Alex raised the largest VC capital funding ever for a solely female owned business at the time.
What started life as a rather modest booking page allowing users to book all manner of services became a well-known brand. The duo would go on to sell the company in 2015 for an impressive £24 million. The following year, the duo set up Resi.co.uk – with Alex as CEO and Jules as CTO – an online architectural platform helping UK homeowners renovate and extend their homes.
Alex Depledge is a popular entrepreneurial speaker, looking at start-up mentality, branding, scaling up a business, overcoming obstacles, the importance of duty of care, diversification, and how to respond to customer needs.
Prior to founding Resi (the UK’s largest residential architectural practice and a leading Proptech scaleup business), Alex Depledge founded Hassle.com, Europe’s largest domestic cleaning marketplace, which she subsequently sold for £32 million. Alex has chaired Coadec, the policy voice of high growth tech companies, sat on the Mayor of London’s LEP board, responsible for investing €700m into London to boost jobs and ‘good’ growth, and sits on the board of Persimmon Homes. In June 2025, Alex was appointed by the Chancellor as the first ever Entrepreneurship Advisor to the Chancellor of the Exchequer.
Alex has also become an active voice within the UK tech sector. Named Entrepreneur of the Year by TechCity Insider, Alex has sat on a number of tech-based boards. Between 2015-2017, she chaired the Coalition for a Digital Economy (Coadec), a non-profit campaigning for support for digital startups; between 2015-2016 she sat on the Sharing Economy UK board, working with the government lobbying for changes to protect consumers and businesses; and with London LEAP from 2017-2021, working with the London Mayor to boost jobs and support economic growth in the capital.

She has been part of the Labour Party’s review of business start-up funding and has worked with the Government’s taskforce on women-led high-growth enterprises.
With a direct, refreshingly ‘non-techy’ approach, Alex Depledge also looks at broader areas within digital and technology. She compares how the UK and elsewhere measures up against the dominance of Silicon Valley.

Her achievements have seen her awarded with many accolades, including:
– The Barclay’s Entrepreneur Award for Start Up of the Year 2020
– Emergency Technology Scale-Up at the 2022 Enterprise Awards
– MBE in 2016 For Services to the Sharing Economy
– Named in Computer Weekly’s 50 Most Influential Women in UK Tech 2017
– Debrett’s 500 Most Influential People List of 2016 and 2017
– Management Today’s 35 Under 35 List 2015
– One of the UK’s 30 Female Founders to Watch by The Financial Times
Alex Depledge is a respected media speaker, known for her candid and genuine insights on subjects like talent, the future of work, and planning reform.
Her distinct viewpoint as a female founder from the North of England provides a unique, refreshingly ‘non-techy’ perspective on the broader trends of the business and tech sector, how UK innovation measures up against the dominance of Silicon Valley, what big companies can learn from startups, and the future of work (especially why working from home is a bad idea).
Alex is happy to share her experiences of being a woman in technology, disruptive and innovative trends such as the gig economy or artificial intelligence, and closer to her heart how the construction industry and wider public discourse has failed to understand what homes need to be healthy and happy.
From Startup to Success: Bold Lessons From Alex Depledge: In this compelling talk, Alex shares her journey, from starting with no experience to creating products that solve real-world problems, navigating the challenges of fundraising before startups were mainstream, and overcoming personal struggles after selling her business. With insights on resilience, innovation, and the power of rebranding, Alex’s story is an inspiring blueprint for anyone looking to make their mark in the business world.
The Resilient Woman: How to Turn Adversity Into Advantage In Business: The stats don’t lie, women in business face a harsher funding landscape, the constant balancing act of family responsibilities, and the ever-present imposter phenomenon. Resilience has been her lifeline, and it can be yours too. In this talk, Alex shares her personal journey of building resilience amidst challenges and teach you practical strategies to strengthen your own. Together, you will explore how to turn setbacks into stepping stones, secure your place in the business world, and thrive both personally and professionally.
Back to Basics: Reconnecting With What Truly Drives Business Success: In today’s fast-paced world, running a business has become increasingly complex, often burdened by digital overload and numerous initiatives that don’t always yield real results. Despite the best intentions, many companies find that DEI efforts feel superficial, customer service struggles to meet expectations, and employee engagement is at an all-time low. What do people really want? Fair compensation, supportive leadership, and a sense of community at work. This talk invites you to strip away the unnecessary complexities and focus on what truly matters, building a workplace that values and empowers its people. Let’s return to the fundamentals and create environments where both businesses and employees can thrive.
The Future of Work: Solving the Real Problem: The debate over remote work versus the office is missing the point. If commutes ere short and housing affordable, most employees would happily choose the office for connection, learning, and collaboration. The true issues at the heart of the future of work are, skyrocketing childcare costs and the inability to live near work. Misdiagnosing these problems has led to workplace policies that harm the poorest workers, increase loneliness, stifle growth, and weaken our communities. In this thought-provoking talk, Alex uncovers the real challenges and explore solutions to create workplaces that truly benefit employees, businesses, and society.
Adobe, Barclays, BVCA, Caledonia Investments, CBI, Citywire, CWT, Deloitte, eBay, Hili Ventures, NatWest, Osborne Clarke, Sage, TechCrunch, University of Manchester, YEXT
Alex was an absolute revelation opening our event. Her no-nonsense keynote speech was funny, warm, and full of practical, hard-won insights and tips. It is rare to find speakers who can genuinely combine such rich substance with such an accessible delivery style.
Helen McGing, Citywire
Alex delivered an incredibly dynamic, informative and entertaining talk that was received enthusiastically by the entire audience.
Intuit
Alex is an engaging and inspirational speaker. Alex’s authentic style, combined with her fascinating career made her a huge success at our conference.
Women In Business
Alex was absolutely the perfect kick-off for our day. I knew she’d be great but hadn’t realised quite how great.
Society for Computer and Law
Just wanted to drop you a note to say a HUGE thank you for being part of our even last night. We’ve had some brilliant feedback already and it’s all down to you.
North Highland