Liz McKeon is the Beauty Business Expert. Empowering women in business, many of her clients are small to medium enterprises and as a business turnaround expert, she often helps to double the turnover and exceed targets.
She also works with large chains and the CEO’s of international distributors, mentoring and supporting women to excel in business.
Internationally renowned, she is a successful author, business coach, speaker, mentor, and trainer. Liz’s approach is both engaging and fun, with a keen eye on the bottom line.
She is also a fully qualified expert witness and regularly attends legal cases, offering her expert insight into the cosmetics and beauty industry in a legal capacity.
From tiny salon owners, through to large chains, and huge multinationals, she excels in growing business, streamlining them for fast profitability. Liz has worked with large multi-national skincare houses, pharmacy, and franchise companies and worked at every level of the beauty business from retail sales through to management.A business owner and salon operator, Liz consolidating her knowledge, in 2007 she launched Beauty Business Expert, offering training, workshops and her unique expertise for a global audience. Star of the show, £200 Salon Turnaround, Liz has appeared on TV, radio and national newspapers on several occasions and is a regular keynote speaker at professional exhibitions, industry events, and conferences.
Wella Professionals, MAC, Sothys Paris, Guinot, L’Oréal, Mary Cohr, Fushia, Image Skincare, Gelish and Waxperts.