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“Building a memorable customer experience through people”.
Linda Moir is an expert customer service expert, and has worked for a number of high-profile businesses to develop extraordinary customer service.
Her CV includes being the Head of Event Services at the 2012 London Olympic and Paralympic Games, where she managed 200 staff, 15,000 volunteers, and 6,500 contractors to deliver expert front-of-house services for the 9.5 million spectators.
She has also worked for Heathrow Airport, British Airways, and Virgin Atlantic Airways.
Linda Moir has a raft of qualifications, including a Masters in People Management and Industrial Relations from the University of Westminster, and is a Chartered Fellow at the Chartered Institute of Personnel and Development.
Soon after qualifying, Linda began working for British Airtours as their Head of Cabin Service, before spending four years as the Head of Heathrow Customer Services. In 1994 she moved to British Airways and became their Head of HR, before two years spent as the Interim HR Director for NATS.
She was now gaining an impressive reputation for her work in customer service, and in 2003, she was recruited by Sir Richard Branson to “make flying fun” as Virgin Atlantic Airways’ new Director of Service. During this time she lead 5,000 Virgin Atlantic cabin crew and 500 in-flight beauty therapists, and managed to regain Virgin Atlantic’s position as the first choice airline to the USA.
In 2013, she founded Putneyred, where she now works with high-profile organisations through consulting work and conference speaking, in order to drive a high-level of customer service.
Linda Moir’s unparalleled success in customer service and human resources serves as an inspiring model of performance delivered through people. As a renowned speaker, she has worked with many well-established brands across the globe, and now consults organisations on how they can drive impeccable service through their people.
– Customer Experience
– Employee Engagement
– Attracting and Retaining Talent
– Building High-Performing Teams
Does a customer experience still matter in a world where margins are being squeezed, customers have a remote or digital only relationship with organisations, and attracting motivated teams feels more difficult than ever?
Linda draws upon her many years of experience in HR and customer service to explore the theme of employee engagement, and the direct relationship with customer experience. She also highlights the key lessons for businesses during the difficult times of cost cutting and low margins. She also looks at the importance of a positive reputation in uncertain times, and provides examples of companies who have emerged as heroes, and those who have lost the public trust, particularly during the pandemic.
Linda Moir talks about:
– How a differentiated customer experience can drive improved performance
– The exciting opportunities that come from leading teams rather than managing teams who work remotely
– How to build a value-driven business that passes the millennial test
– The importance of great customer service in direct and digital customer relationships
– How Virgin Atlantic Airlines developed ‘Brilliant Basics Magic Touches’, and how their strategy delivered a competitive advantage
– The main lessons learnt from the Olympic and Paralympic games, and the parallels with commercial business
I just wanted to say that Linda was so fabulous at our conference last week. The teams have fed back since and said she was so inspirational and have shared how much they took from her session. What many of them said was how often speakers just talk about what they did as individuals, but our teams saw that with Linda it was all about the teams she worked within. Very inspirational and humble at the same time.
The Club Company
Linda was absolutely fantastic. She had the whole room totally engaged the entire way through. I really loved her style – her story telling is first class and her delivery was light hearted and humorous, yet clearly landed the important business messages.
Toyota
It has been a pleasure working with someone who truly believes in the value of making our customers feel unique and special, you have absolutely helped us to put the ball in their court and empowered them to step up, take pride in what they do and deliver a meaningful experience consistently.
Puig Cosmetics