Mark Denton, an acclaimed motivational speaker on the international stage, is dedicated to assisting leaders, teams, and organizations in successfully navigating the stormy waters of today’s business landscape.
His captivating real-life case study revolves around his remarkable leadership of a diverse amateur team, culminating in their triumphant success in the grueling BT Global Challenge, widely regarded as the world’s toughest round-the-world yacht race. This extraordinary achievement has garnered accolades from thousands of individuals worldwide.
Pierre-Olivier Landry, Head of HR at Ceva Logistics, describes Mark as “A game-changing speaker everyone will remember forever”.
00:00:29:31 – 00:00:30:43
Mark Denton
Very happy to be here.
00:00:39:37 – 00:01:10:52
Mark Denton
So specifically. The topic that I talk about is based on my experience of leading a team in the world’s toughest yacht race called the BT Global Challenge. So that that is the story that I share, it really is a unique case history of how to get ordinary people to achieve a really extraordinary thing. Because the global challenge, was a it was a very unique event that allowed anybody from all walks of life to sail the wrong way around the world and achieve a lifelong dream.
00:01:10:53 – 00:01:12:48
Mark Denton
So that’s what I talk about.
00:01:22:44 – 00:01:58:49
Mark Denton
Yeah, So I think it is because it is ordinary people trying to achieve an extraordinary thing. A lot of sports speakers really come in from professional sport, people that are 100% committed and dedicated to what to do in a sport and not say anything away from them. I’m sure they’ve got some great learnings to share, but my story is about a completely diverse amateur team all between the ages of 18 and 60 coming together when they’ve never met each other before to compete in an incredibly tough yacht race.
00:01:58:49 – 00:02:19:40
Mark Denton
And so for ten months around the world, and to come together as a team and try and achieve a result in that kind of environment with those kind of dynamics, you know, I think there’s a lot within that that business can learn from because at the end of the day, that’s what businesses are trying to do. They’re trying to bring disparate groups together to achieve something special.
00:02:19:40 – 00:02:21:16
Mark Denton
And that’s exactly what we were trying to do.
00:02:27:07 – 00:02:50:13
Mark Denton
Well, you know, very little. And it was always a scary stat that 70% of them had never sailed before and literally anyone could apply to do the global challenge. It’s literally first come, first served. You have to turn up with a sizable check to be able to do it. And pretty much £50,000 in today’s money to take part in this ten month event.
00:02:50:58 – 00:02:55:48
Mark Denton
But other than that, you don’t have to have any experience whatsoever. And as I say, 70% had never sailed before.
00:03:17:00 – 00:03:45:12
Mark Denton
Well, I mean, there’s a couple of things about that. One is I had business and leadership experience before going into the global challenge, and I’ve also been a consultant, an accredited coach, and a strategy facilitator for the last 20 years since, and I’ve worked with some of the, you know, the world’s greatest companies, helping them to develop their cultures and develop their leadership to perform better.
00:03:45:43 – 00:04:05:34
Mark Denton
So I think I have a lot of experience from the business world also to reflect back on my story and to really think about, well, what what made the difference for us. But I just think because of the dynamics of the race and the dynamics of all t you know, there was an enormous amount of learning in that it’s applicable to business.
00:04:05:34 – 00:04:29:04
Mark Denton
I mean, we were we were competing in a very competitive, constantly changing environment with diverse teams. And, you know, that’s what business is facing into right now. And those are the challenges that business is facing. So what we learnt and what allowed us to be successful on the race course will also very much help them in what they’re trying to do.
00:04:29:54 – 00:04:44:22
Mark Denton
And so that’s why I think my story has always been memorable. I think people have often said they’ve taken enormous amount away, that they can use the very next day. But that’s why, because it just has such relevance for business within the story.
00:05:01:24 – 00:05:22:42
Mark Denton
Well, I think in a lot of ways, yes. You know, hopefully we’re coming out of the pandemic. I think in a lot of ways the storm is still in front of us, which is what is the lasting effects of this pandemic. And my speech is entitled Navigate the Storm. It’s all about helping people navigate the storm to come based on based on our crucial learning on the race course.
00:05:23:24 – 00:05:38:15
Mark Denton
So I think the story is still really relevant to what people are facing into right now. And so I think I think that’s that’s why it really still hits the spot for so many audiences right now.
00:05:55:51 – 00:06:21:57
Mark Denton
Yeah, absolutely. So we have a number of different formats. And you said, you know what? You know, what have you learned about your audiences in the last eighteen months? I mean, one thing is Jamie put a lot of effort into virtual delivery. We have a 4K studio here that allows us to create a virtual stage here. So when I’m presenting virtually, I’m not just the talking head and sharing a set of slides, I’m at one with my content.
00:06:23:20 – 00:06:47:31
Mark Denton
So you would just see me as a as a, as a full screen with my with my content, my video behind me. So that’s a really kind of unique way to view the story. But the other thing is we’ve got different formats. Yes, you can have a keynote format, anything from kind of half an hour up to one and a half hours, but we also do a half day and one day masterclasses, which is where we’re just not downloading the story.
00:06:48:07 – 00:07:23:02
Mark Denton
We’re actually immersing people in the story. We build the story up to certain challenges that we faced around the world. But rather than me sharing how I dealt and how we as a team, dealt with those issues, we actually can put those challenges onto people in groups on a virtual platform in breakouts and have them brainstorm. Look, if they were in that situation, how would they deal with that situation and those particular breakouts all mirror directly challenges that they as leaders could be facing in business today.
00:07:23:34 – 00:07:51:25
Mark Denton
So, yes, the situations of the race course that we face, but it’s crucial learning that will then help them in business. And that’s what we call the masterclass format. And we also have follow up materials that we send to delegates afterwards. My speech and our masterclass is really based around the three key principles that not only kept us surviving on the race course, but also thriving.
00:07:52:08 – 00:08:15:23
Mark Denton
And those three key principles are all around creating an environment where people feel safe. And I’m not just talking about physical safety, I’m also talking about psychological safety. So safe is the first one. Happiness is the second one because you can have the greatest bunch of individuals, but if they are not happy and they’re not happy working together, we’re happy doing what it is that they are doing.
00:08:15:23 – 00:08:43:12
Mark Denton
We’ll never get high performance them. So we must focus on, on getting people happy. And that’s that’s crucial right now coming out of the pandemic. And the last words that we really focus on is about fast. Slow boats never win Jane, not on the race course and never in business. And so we also talk about needing to be going fast, not just in terms of your speed, but crucially, your ability to learn.
00:08:43:51 – 00:09:06:30
Mark Denton
And it’s a bit like right now coming out of the pandemic. As I said, I think in many ways the storm is still ahead of us. We need to really quickly learn our way through what has changed in the last 18 months. How has that affected our business model? How has it affected, you know, how our people want to work and all of those good things, how has that affected how we need to lead them?
00:09:06:43 – 00:09:21:45
Mark Denton
And we need to learn that quickly. And so safe, happy, fast is what I talk about in the race. And you can access that in a number of different ways. As I said from a keynote right through to a masterclass, which is even more immersive and interactive.
00:09:30:05 – 00:09:50:29
Mark Denton
Yeah, got to navigate the storm. And that’s about being on the front foot Jane, and not being knocked over by the waves. It’s about being on the front foot and surfing the wave. So that’s what we help people do. We’ve done it for some of the greatest clients in in the world through through my experience so far in speaking.
00:09:50:29 – 00:09:55:42
Mark Denton
So I’m hoping to be to be sharing that story with, with a few more soon.
00:10:20:13 – 00:10:21:21
Mark Denton
Well, and thanks, Jane.