Tamara Lohan is an entrepreneur and technology strategist with a background in marketing.

She co-founded Mr & Mrs Smith in 2002 with her husband, and took on the role of Chief Technology Officer; she then became Chief Operations Officer in 2019, and Chief Executive Officer in 2020.

Tamara and James established the brand as a solution to a problem. As young professionals wanting weekend breaks out of London, they were disappointed by the number of dated hotels they ended up in, that didn’t care about the customer experience. Believing there were more modern, stylist, and boutique hotels out there that weren’t being covered in guidebooks, they started researching their own.

The idea of the hotel guide was initially rejected by publishers, and so they decided to print it themselves. They sold over 100,000 copies in the first year alone, and are now an online booking service with employees from LA to Sydney, and over 1.5 million members.

The company was bought by Hyatt Hotels Corporation in 2023 for a rumoured £53 million.

Tamara Lohan has been a Non-Executive Director for the Not On The High Street website, and for Much Better Adventures – an award-winning marketplace for unique adventures hosted by local specialists; she is now a Non-Executive Director for Fortnum and Mason.

In 2017, Tamara became an Advisory Board Member for Traveltech Ltd, a global hub for innovation in travel, tourism, and hospitality. She is also an investor for Inkpact.

Tamara Lohan | Corporate Speaker

Tamara is now a highly sought-after business speaker, and has delivered keynotes for the ABTA Travel Conference, KPMG, and L’Oreal Professional Portfolio Congress in Sardinia; spoken at the London Business School TELL Series; and appeared at events such as HSBC’s Inspirational Women, Google Luxury-Personalisation at Scale, and ‘Up Close With…’ at the Upper House.

Tamara Lohan | Speaking Topics

– Entrepreneurship

– Resilience

– Women in Technology

– Business

– Balancing Parenting With Career Progression

– Tech and Platform-Based Businesses

– Customer Experience

– Marketing

– Brand Building

– Consumer Trends

– Leadership

– Team Culture

– Growing a Business

– Data and Machine Learning

– Social Media

– Travel

– Innovation and Disruption

See Tamara talking about leadership, women in business & technology at Cambridge University

Call +44 1753 439 289 or email Great British Speakers now to book Mr & Mrs Smith Co-Founder, travel, and digital marketing strategist Tamara Lohan MBE for your event.

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