More About Mark Terry-Lush

Smart, provocative, and refreshingly human, Mark Terry-Lush challenges his audiences to rethink how brands, people, and places stay relevant in a fast-changing world.

MARK TERRY-LUSH | SPEAKING TOPICS

– Artificial Intelligence (AI)

– Ai for Marketing, Hospitality, and Tourism

– Social and Digital Business

– What it Takes to Build a Business in the AI/Social Era

– Brand Purpose

– Tourism

– B2B Marketing

– Creativity

– Business Innovation

– How to Build Global Brand Fame

– What is Changing in Business Now

MARK TERRY-LUSH | KEYNOTE TOPICS

AI & The Business of Marketing

– Humanity vs. the Algorithm: Why AI Won’t Save Marketing (But You Might): How marketers can stay human, creative, and commercially relevant in an AI-dominated world.

– The End of Average Marketing: What AI Means for Creativity, Strategy, and Brand Soul: A bold take on how AI is reshaping what it means to be distinctive and why brands must fight for emotional edge.

Tourism, Place Brands, and Purposeful Growth

– From Postcard to Purpose: Reinventing Places for the New Traveller: Why destinations must move beyond pretty pictures and build meaningful, sustainable narratives.

– The Regenerative Destination: Why ‘Sustainable’ is Now a Baseline, Not a USP: How tourism boards and place brands can lead with values, and attract travellers who cares.

Brand Purpose, Trust, and Communications

– The Death of USP, Long Live KSP: Why Personalist is Your Real Differentiator: Forget the elevator pitch; this is about selling character, not just claims, especially in the age of AI.

– Trust is the New Clickbait: Rebuilding Brand Belief in a Post-Truth World: How to communicate authenticity when audiences are more cynical, distracted, and sceptical than ever.

Creativity, Content, and Culture

– B2B Doesn’t Mean Boring to Boring: How to Inject Soul into B2B Marketing: A call-to-arms for B2B marketers to ditch the jargon and lead with emotion, wit, and courage.

– Creativity Under Siege: Saving Ideas in an Age of Templates and Timidity: Why creative thinking is the most endangered asset in modern marketing, and how to rescue it.

MARK TERRY-LUSH | PAST CLIENTS

Baltic B2B Marketing Conference, Cannes Lions, Diggit Slovenia, Festival of Creativity, Interactive Advertising Bureau, NASA iTech, Slush Helsinki, SoDA, SXSW, University of Gloucestershire, University of Westminster, Visit Sichuan

Call +44 1753 439 289 or email Great British Speakers now to book AI marketing speaker Mark Terry-Lush to speak at or host your next live event worldwide.

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